I did not design this site but was tasked to help with various issues. Different versions of the site were hosted on different domain names that needed to be rationalized without losing SEO ranking and links. The URL’s also had to be moved from hosting on FastComet to A2Hosting…. again with the same objective. We also moved the domain name registrar to be A2Hosting to keep things in the same place.
After all was done we managed to improve the SEO, we improved the performance and saw an immediate increase in visitor traffic.